Defender Mouthguards are a leading fabricator of custom-fit mouthguards using high heat pressure lamination technology that provides maximum protection against dental injury and lip lacerations while helping to minimize the risk of mandibular impact concussion.  Recently selling direct to consumers, while most dental labs sell exclusively to dental/orthodontic practices, Defender Mouthguards are unlike sub-optimal boil and bite-type mouthguard varieties.   Fabricated with Streamline Design Technology, exclusive to Defender Mouthguard Laboratories,  these mouthguards are created with multi-layer protection on the chewing surfaces of the teeth, thus providing a single layer on the inner surfaces of the teeth minimizing tongue interference without restricting speech or breathing, making it possible for players to communicate easily during play, while enjoying maximum safety and comfort.  Raker Goldstein was  retained to develop a national public relations campaign designed around Defender Mouthguards’  C.A.M.P –Concussion Awareness & Management Program and build visibility amongst athletes, parents, coaches, the ortho/dental community, news media and other targets.  We have achieved significant local, regional and national exposure across a broad range of media.

 

In the nine months since we have been working with the RG team, we have found the agency to be an enthusiastic, capable marketing partner and relationship facilitator for us.  RG's understanding of the sports industry has been valuable and I recommend RG to any company looking for a smart, creative partner for marketing and publicity.  The team is a pleasure to work with.

 

Charlie Pipolo, President

Defender Mouthguards

West Nyack, NY