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CASE HISTORY: Naomi Berrie Diabetes Center
In less than 3 years, Raker Goldstein generated close to 50,000,000 consumer impressions for this innovative, family-oriented diabetes treatment center at Columbia Presbyterian Medical Center in New York City. Our goal was to enhance its visibility and help increase its northern New Jersey patient base. We generate exposure opportunities for the Center's many experts who range from registered dieticians and exercise physiologists to pediatric endochrinologists and molecular genetics researchers, with publicity resulting in several print and broadcast outlets in the New York metropolitan area including The Star-Ledger, News 12 New Jersey, the Daily News (NY), News 12 The Bronx, WABC-TV as well as national outlets Reuters News Service, Child Magazine, Good Housekeeping, Pathfinder's Travel and Diabetes Self-Management, among others.
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