CASE HISTORY: Precision Custom Coatings
This US-based, international producer and supplier of non-woven and coated fabrics for the apparel industry and industrial market applications contracted Raker Goldstein & Co. to raise the awareness of their rapidly growing company and position it as a credible and skilled manufacturer of goods across a vast range of markets. Targeting national as well as international trade media throughout Europe, China, India, and the greater South East Asia region, Raker Goldstein & Co. secured continual media placements in publications key to reaching PCC’s customer base, including company profile and byline articles. In addition to targeted publicity and advertising design and placement efforts, Raker Goldstein & Co. provided a broad range of services including marketing and sales print and digital media design, trade show consultation and presentation, website services, and internal employee communications support. Raker Goldstein & Co.'s multi-pronged approach helped the company to fluidly present a unified image and message while also addressing the competitve advantages of each industry specialty they serve.