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Goldstein & Co. specializes in taking complex
information and ideas and distilling them into provocative,
lasting messages. We relay these messages in a variety
of vehicles, each strategically employed to support
the client's marketing needs, goals and budget.
Targeted
public relations programs create brand equity,
drive sales, increase consumer awareness and improve
a company's bottom line. Public relations is an
investment in the long-term health and growth
of a company, whether it is publicly or privately
held.
We
work closely with each of our clients to help
design, establish, build, enhance and continuously
strengthen their public image. Our research and
experience enable us to define the best ways to
reach targeted publics with powerful, educational
and influential messages
messages that will
impact choices, lifestyles and even perceptions.
- Strategic
counseling and message creation
- Corporate
and editorial writing
- Product
launches and brand revitalizations
- Media
relations and publicity generation
- Community
relations and grass roots marketing
- Cooperative
marketing
- Cause-related
marketing
- Spokespeople
identification and training
- Event
co-sponsorship and industry outreach campaigns
- Corporate
and industry alliance development
- Special
events, seminars, speaking platforms, panels,
press conferences
- Advertising placement consultation and concept design
- Website development and e-marketing initiatives
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